[Here are the 10 bullets a climate change communicator told me he felt were most effective. I agree.]
• Cli-fi isn't a marketing term, and it's more than a literary term. It's a password into the future and those who know it, know.• Cli-fi is more than a mere genre: it's a cri de coeur, a warning flare, a pathway to the future before it's too late. See? #CliFi's here now• Cli-fi is more than a genre term, much more than that: it's a code word, a password, a secret handshake; it is bringing us together as one.• If cli-fi is one thing, it's a chance to choose our future. One door leads here, another door leads there. Choose wisely: Your descendants are waiting.• You might not really be interested in cli-fi, or where it is going. But trust me, cli-fi is interested in you. Why? Becos the End is nigh• Think positive, think cli-fi. Think future generations, think now. Think the end is nigh unless we change our ways..• To show respect, please always capitalize ''Earth," which is the name of our home in the cosmos, Earth matters, tell the copy desk. Lowercasing it is beneath us.
• Cli-fi, by indirection finds direction out. Your words on the page must be balanced, insistent. Always. And never lose hope.• Climate change is more than a fact of life. It is the result of human ingenuity, greed, rapaciousness and fear. Fear not: cli-fi is here. Write it.• If you can manage to fit the personal stories of cli-fi between the covers of a book, do it. With trepidation. Know your audience.